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Bonifacio Global City, Taguig Office
29F High Street South Corporate Plaza Tower 1 26th Street, corner 9th Ave,
Taguig, Metro Manila
Telephone No.: +63 (2) 8786-9700
MANILA OFFICE
Lots 2 & 3, Block 1, Bonifacio V. Romero Boulevard, Manila Harbour Centre, Radial Road-10 Vitas, Tondo, Manila,
Metro Manila Philippines 1013
Telephone No.: +63 (2) 8516-7362
ILOILO OFFICE
Quarantine Road, Brgy. Progreso, Lapuz,
Iloilo City. Telephone No.: +63(33) 337-4286;
337-4008; 337-3394
BACOLOD OFFICE
Bredco Reclamation Area, Bacolod City
Telephone No.: +63(34) 433-3723
Fax Number: +63(34) 435-3971
DAVAO OFFICE
KM 20. Tibungco, Davao City
Landmark: Just across Phoenix Gasoline Station
Telephone No.: +63(82) 285-2514;
285-7625; 285-9987
Fax Number: +63(82) 285-0658
Brand & Marketing
Location: Bonifacio Global City
Qualification:
- College Graduate Preferably Marketing Or Business Or IT Related Background
- ‘Strategy Development – Able to create vision for assigned categories and applies consumer, customer and competitive insight to define short and long term brand strategies relating to product, pricing, distribution, and A&P support.
- Brand and Positioning Management – Able to build brand equity through integrated advertising or activation plans aligned to identified positioning and branding guidelines.
- Marketing & Brand Communications – Demonstrates the ability to create integrated marketing and communications plans to effectively market products and brands to target audiences.
- Events Management – Knowledge in organizing events and programs as part of promotional strategies and campaigns.
- Digital Marketing – Knowledge in creating digital strategies and activities to promote campaigns and products, as aligned to the overall brand strategy.
- Project Management – Able to lead multifunctional projects and coordinate with cross-functional team efficiently and effectively.
- Market Research – Gather useful information about target audiences to help develop programs and marketing campaigns. Demonstrates knowledge and application of research methodologies.
- Innovations/ New Product Launch – Able to execute major product launches.
- Financial Management – Able to manage category P&L effectively, develop pricing recommendations, and applies understanding of the linkage between spending, programs and business results in developing brand plans that yield profitable growth.
Location: Bonifacio Global City
Qualification:
- Co-develop digital, media and insight strategy with brands team, as part of their annual marketing plans.
- Develop brand digital priorities (including website engagement optimization, new product launches/campaign integrations, brand activations within a new platform and CRM strategy) and gain alignment across brand teams enabling them to translate it to short and long term strategies and activity plans.
- Co-develop with the brand teams the digital consumer journeys across all consumer touch points that reach relevant audiences, leveraging own media and digital content platforms (e.g. websites, apps, mobile).
- Create, curate, and manage all published content (images, video, written) across various digital platforms including search, programmatic, display, direct buys, social and content marketing.
- Utilize data and analytics to measure campaign performance, identify trends, and make informed decisions to optimize marketing efforts.
- Stay up-to-date with industry trends and emerging digital marketing technologies and developments.
- Leverage insights and data from across multiple technologies/ digital tools/ platforms at every point of the integrated consumer journey (Path to Purchase) to perform advanced analytics to address issues and maximize opportunities.
“Interested applicants may also send their resume to the following email, indicating the POSITION they are applying for in the EMAIL SUBJECT.”
